Digital Engagement Blog

The real challenge to meet the expectations of artificial intelligence (AI) has little to do with technology.

It’s all in the approach…the mindset.

The environment you create has a significant influence on just how much you can capture of AI’s vast and growing potential.

That’s why this checklist is not about whiz-bang features and wicked-cool capabilities. Those exist—for sure—and they’ll continue to expand as innovation does in the months and years ahead.

No, this checklist is concurrently more and less than that…

This is the hottest technology to jumpstart customer engagement.

You’ve heard it before. Heck, you live it.

Data is Not the Hottest Technology

And, truly…we’re all swimming in it, right? With the immense amount of data shared with your organization increasing exponentially every day (Hour? Minute? Second?), it’s become easy to get overwhelmed. It’s become easy to ignore the treasure trove you’ve acquired simply by getting with the times and building online relationships with your customers.